Oximi from Belgium is a new parapharmaceutical retail concept that concentrates on proactive and holistic collaboration for the health and well-being of consumers. Oximi offers a differentiating and extensive range of high-quality parapharmaceutical, beauty and wellness products. 

The concept
The backbone of Oximi’s retail concept is service and advice based on the expertise contained within the Oximi team. This is reflected in the central core of the shop where advice and products merge with experience in the form of: storytelling, product testing, DIY, demonstrations, learning about products, workshops, etc.

Supervision of the design and construction was left to Retailoffice from Wilrijk (BE).

The role of Keijsers Interiors
The concept was prepared for roll-out to the first shops in a relatively short time. The role of Keijsers Interiors consisted of co-creation, among others – we contributed to the engineering calculations to ensure the interior worked without compromising the design. An eye-catching characteristic is the shelving system in which expanded metal is used, and the range is separated using colour and signs.

architectRetail Office
The Art of Creation